A Collective of Creatives


Fashion | Luxury | Beauty | Interior

Concepts | Co-creation | Production | Collaboration

Creative vision | Photography | Styling | Film | Storytelling


We match the right people to the right projects at the right time.

A team of experienced professionals and young talents expertly manage the entire process from concept to completion.


Club 55, where creativity knows no limits


Imagine bringing together independent leading professionals, young talents and creatives of leading brands. Connect curiosity to co-creation. Combine national and international networks. A cool collective of creatives. Meet Club 55.

Believing in creativity and the power of young talent, founders of 55 Creative Business School Annabelle Lemmen and Caroline Schnellen started Club 55 to enable your creative dream team. We match the right people to the right projects at the right time.

Annabelle Lemmen

Annabelle Lemmen is the founder of 55 Creative Business School. As its Creative Director she is responsible for the educational strategy, learning materials and communication. Educated at the Academy of Fine Arts in Maastricht, she started her career in the world of television. She is an expert in visual storytelling and knows how to work with a diverse team.

She moved from moving images to photography at Sanoma where she worked as Fashion Stylist and Editor.

She enjoys working with young talents and wants nothing more than to give them the best possible start of their career. Learn from the best and Learn by Doing are key elements of her vision.

Caroline Schnellen

From the Ministry of Foreign Affairs to FMCG, from Corporate Relations to Managing Marketing, Caroline Schnellen loves creating opportunities for brands. Having worked in different sectors over 15 years, she brings a wealth of experience in developing innovative marketing and communication strategies targeting a wide range of stakeholders. These include consumers, media, government, trade partners as well as employees. With her agency The Clubhouse she advised brands on how to boost their business.

Co-founder of 55 Creative Business School together with Creative Director Annabelle Lemmen.

Before settling in the Netherlands, Caroline lived in Spain, France, Sweden and Ireland. She enjoys working in a business environment where personal progress and creativity go hand in hand.